Industry Coverage icon

Third-Party Data in Retail Banking

Build customer retention and growth.

Unlock a Free Sample

You are struggling to retain clients. Your products and services are becoming less attractive to your customers as your competitors make focused and relevant offers that steal market share.

You need to know more about your customers. You understand their financial lives well, but that doesn't seem to be enough anymore.

New non-financial companies are designing innovative new products and services. Your customers are using more financial companies because they value the way competitors are meeting their financial needs.

Our Advice

Critical Insight

You have lots of customer data, but it isn’t providing the insight you need about your customers. You require more non-financial data to understand your customers’ lives beyond their finances.

You haven’t used third-party data before and you are unsure about what it is and where to get it. You need to understand what data is available and how to utilize it to better understand your customers and to acquire new ones.

You have started using third-party data but are struggling to organize and derive value from it. How do you store so much data and access it and combine it with your first-party data?

Impact and Result

Understand what data is available. Having a good understanding of third-party data is essential before your bank begins its journey.

Introduce customer data platforms to establish governance and control of customer data. Sophisticated platforms exist to host and organize customer data and to help drive insights needed to create new customer-centric products and services.

Understand how third-party data is evolving and how to prepare for AI’s impact. New regulations are reshaping third-party data at the same time AI capabilities are revolutionizing data-based insights.

Third-Party Data in Retail Banking Research & Tools

1. Third-Party Data in Retail Banking Deck – Learn about third-party data, what it is, and where to get it.

Use this research to learn about third-party data marketplaces and implement a customer data platform (CDP) to connect internal and external data to drive insights.

Unlock a Free Sample

Build customer retention and growth.

About Info-Tech

Info-Tech Research Group is the world’s fastest-growing information technology research and advisory company, proudly serving over 30,000 IT professionals.

We produce unbiased and highly relevant research to help CIOs and IT leaders make strategic, timely, and well-informed decisions. We partner closely with IT teams to provide everything they need, from actionable tools to analyst guidance, ensuring they deliver measurable results for their organizations.

What Is a Blueprint?

A blueprint is designed to be a roadmap, containing a methodology and the tools and templates you need to solve your IT problems.

Each blueprint can be accompanied by a Guided Implementation that provides you access to our world-class analysts to help you get through the project.

Talk to an Analyst

Our analyst calls are focused on helping our members use the research we produce, and our experts will guide you to successful project completion.

Book an Analyst Call on This Topic

You can start as early as tomorrow morning. Our analysts will explain the process during your first call.

Get Advice From a Subject Matter Expert

Each call will focus on explaining the material and helping you to plan your project, interpret and analyze the results of each project step, and set the direction for your next project step.

Unlock Sample Research


David Tomljenovic

Search Code: 104250
Last Revised: April 5, 2024

Visit our IT Cost Optimization Center
Over 100 analysts waiting to take your call right now: 1-519-432-3550 x2019